Don’t Start a Dropshipping Store Until You Read This!

Everybody makes mistakes, try not to make these ones!

Whether you’re planning to start a dropshipping store or you’ve been working on one for the last few months, these are the top 5 mistakes I see dropshippers make.

5. Not Removing The “Powered by Shopify” Phrase

A mistake done by many beginner dropshippers

While this mistake is not the worst one I’ve seen, it is by far the most prevalent.

When starting out a dropshipping store, it is important to make it feel as much like as a brand as possible. Removing the “Powered by Shopify” phrase just makes your store feel more professional.

Here’s a video explaining how to remove it.

4. Not Adding Your Logo to Checkout

If you’ve built a shopify dropshipping store before, chances are you’ve seen many website visitors leave your site at checkout.

Why is that?

Well, it’s important that the potential customer “feel” good about the purchase. Remember, you’re just a random website on the internet. They don’t have to buy from you.

By adding your logo to the checkout, you not only remind your customer about the brand (which is why they added a product to checkout in the first place), but you also inspire trust in your customer.

If you still haven’t added a logo to checkout, here’s how!

3. Not Adding a Custom Favicon to Your Website

This mistake can literally cost you thousands upon thousands of dollars.

I’ve personally never made this mistake but many of my friends have. Not only does this mistake turn off your website visitors to your brand, it also sows distrust that makes them lifelong enemies of your brand.

Am I being a little dramatic? Yes, a little. Only because this is a costly mistake!

Here’s a before and after to help you understand what I’m talking about:

Before

Before — As you can see, the default favicon is Shopify’s logo

After

After — A Personalized favicon looks a whole lot better!

Here’s a video explaining how to add a custom favicon to your store.

2. Not Optimizing Blocks of Text

Which is easier to read?

This:

A good example of how to make text easier to read

Or This:

This blob is harder to read and frankly quite boring!

I think you’ll agree with me that the first image is much better. Writing good product copy is perhaps the #1 way you’ll raise your conversion rate in 2020. If you want to learn more about how to write better product copy, check out the article below.

1. Not Offering FREE Shipping!

People don’t like unhappy surprises.

When a product is priced at $9.99 but has a $4.99 shipping fee at checkout, potential customers get unhappy.

When potential customers are unhappy, they don’t buy your product.

Here’s what I always do:

  1. Figure out the product cost (eg $1)
  2. Figure out shipping cost (eg $2) // Total cost is $3
  3. Price the product in a way that covers both the product cost +shipping fee AND that still gives me a nice margin (at least 20%)

I don’t know about you, but I would rather pay $14.99 + Free Shipping than $9.99 + $4.99 Shipping. What about you?

Check this out

If you’re having trouble creating your dropshipping website and need help from someone who’s been doing it for years, Hire me to do it for you for just $5!

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Markie Young

Markie Young

Become a member to support my work and get unlimited access to this website. https://markieyoung.medium.com/membership

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